Thursday, July 6, 2017

Tips for a Successful Direct Sales Convention



Hello friends!  I hope you are all having an amazing week and enjoying this beautiful Summer.  It's that time of year again and everyone in the Direct Sales Industry is gearing up for their company's National Convention.  Needless to say, I am over the moon excited for my company's National Convention and have been busy preparing for the big event.  I want to chat with you today about National Convention and how important it is to your Direct Sales business.  National Convention is designed to help you grow both personally and professionally by learning from top leaders within your company.  Did you know Direct Sales consultants who attend National Convention are 40% more productive the year following National Convention then those who do not attend conference?  An absolute game changer for your business!! 

One of my most favorite aspects of National Convention is getting the opportunity to truly see the big picture and what this amazing opportunity is doing for others.  The success stories that come out of convention are truly mind blowing and can motivate anyone!  The high energy that you will gain from hearing these stories first hand will refuel your passion to a level that will lead you to your very own success story.  Here are a few tips to help you make the most of your National Convention:


Attend All Training Opportunities Offered
Time will be set aside throughout the week for training and personal development which is typically led by top level leaders within your direct sales company.  Here you will learn important tips first hand on how they were able to grow a successful business and show you how to implement them to take your business to the next level.  I always bring extra pens, a notebook and my personal planner to be sure I don't miss any important takeaways during these valuable sessions.  I also use my iPhone during each presentation to take a short video or snap pictures of any visual aids so I can easily apply the information learned back at home.

Share in the Cost of National Convention with Other Consultants
The cost of National Convention can quickly add up, however, you can keep expenses to a minimum by sharing them with others.   By planning ahead, you can find other consultants interested in sharing a hotel room and public transportation which can be big ticket items.  Not only do you get to share in the cost of convention, there is nothing more rewarding than late night giggle sessions and morning coffee runs with your roommates.  And all National Convention business expenses are tax deductible!
Network with Top Leaders and the People You Meet on Your Journey
I truly believe you become who your surround yourself with and at convention you will have the opportunity to surround yourself with some of the most successful leaders in your company.  You will also be meeting up with fellow team members from across the country so be sure to pack LOTS of business cards.  Do you have a BFF that you met on your team message board that you just know that she would be just as awesome in real life?  Yeah, she will be there and she really is as awesome as you thought she would be. 

One would think that there wouldn't be a lot of opportunities to make a sale being surrounded by thousands of women who also sell the same thing as you do, however there are!   Your excitement will be so contagious, you are going to want to share it with everyone that you see along your journey.   Your Uber driver, the barista at the airport Starbucks, your waitress, the flight attendant and even the passengers sitting near you on the plane.   Be sure to have catalogs handy, they are going to want to know more about what is putting that extra spring in your step that week.  One thing I love to do after my flight is to leave an extra catalog in the pouch in the seat in front of you.  You never know who will be sitting in your seat next and they just may be in the mood to shop!
Take Advantage of Unlimited Attraction Marketing Opportunities
Convention is full of attraction marketing opportunities and to live out your brand through social media without completely annoying your friends and followers.  For example, posting a cute picture of you and your girlfriends with the caption  "I love getting paid to hang out with so many amazing, successful women!" speaks volumes.  You are sharing a lifestyle without coming across as sounding salesy or spammy.  There is such a thing though as too many selfies so keep them to a minimum and don't over do it.  One of my favorite things to do during convention is to create a hashtag that you can use on all social media platforms so your followers can easily share in your journey and live vicariously through your experience. 
Plan ahead for Convention Incentives Offered
Several Direct Sales companies offer incentives ONLY for convention attendees.  Be sure to plan ahead by looking into which incentive programs your company offers to save you money and boost your business.  Early bird pricing is often offered to those who purchase tickets way in advance.  This will guarantee you are purchasing your convention ticket for the lowest price available.  Your National Convention ticket could even be earned for FREE if you meet certain sales goals throughout the year.  Companies will also offer convention attendees deep discounts on exclusive new products to be used for the next catalog season.  You will be rocking your next party showing off all of the exciting new products!!
National convention is all about investing in yourself and your direct sales business, the experience will take you to the next level and set you up for success for years to come.  By planning ahead, convention can be both successful and affordable for any Consultant.  Are you planning on attending your convention this year?  Let us know in the comments below. 

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