How to Pick the Right Foundation Shade

Hello friends! I hope you all had a wonderful weekend!  I wanted to share with you a few tips on how to pick the right foundation shade.  I use these tips when trying to color match a customer because I want her to feel confidant that we have picked the perfect shade!  Are you still struggling to find the perfect shade of foundation?  Here are a few things to consider when finding that perfect shade...

KNOW YOUR SKIN'S UNDERTONE

Knowing your skin's undertones is essential to finding the right foundation.  Not sure?  Look at the inside of your wrist to see if you are more pink, yellow or somewhere in between.  Another thing to consider are the color of your veins.  If they are more blue, you are a cool tone.  Green veins indicate more of a yellow tone. 

ONE SHADE DOES NOT ALWAYS FIT ALL

One shade may not always be a perfect match for you.  You may find that you need to combine multiple foundation shades to achieve your perfect match.  Are you in between two shades?  Try blending them together to see if that will give you the look you are going for.  

WHEN IN DOUBT, GO LIGHTER

If you are still stuck in trying to choose between two foundation shades, you want to always choose the lighter shade.  By choosing a darker shade, your neck will not match your face or the rest of your body.  You can always darken the shade by blending it with a darker foundation shade or apply bronzer to contour.  Still in doubt?  Buy them both!  Our ever changing skin color during the year will sometimes call for a darker shade during the Summer months.

PICKING A SHADE IN THE SUMMER MONTHS

Our skin color is constantly changing throughout the year which is another reason to buy 2 similar shades of foundation.  In the Winter months, you will want to choose a shade as close to your natural skin tone as possible and then go one shade darker in the Summer.

XOXO, Karen  
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