(F)riends or Facebook
(R)elatives
(A)cquaintances or Activities
(N)eighbors
(K)ids
A FRANKS List is basically making a list of friends and family who you think would love hearing more about your new direct sales business. It's very important when creating your FRANKS List to go in with a positive attitude and open mind. Remember that you are presenting someone with an amazing opportunity!!! The gift of buying an amazing product, earning free products or the gift of time and financial freedom. More importantly, never pre-judge! Some one that you omitted from your list could end up on someone else's list and end up as their customer, hostess or new team member. If you think they are an amazing person, someone else does too! You just never know how people will react, or who they could lead you too. You also want to remember that your FRANKS contact list is your greatest asset when starting your business. Keep in mind too that as your business grows and evolves, so will your FRANKS List.
Creating a FRANKS Contact List is simple, you just write down names of people you associate with in each of these categories. Keep your list long, it will feel so much better when you receive your first few no's knowing that you have so many more people to talk to about this amazing opportunity.
FRIENDS - Ask yourself, which of my friends would be interested in hearing more about your company? Don't forget to look through your Facebook friends, cell phone contacts, email contacts or your LinkedIn contacts ~ there may be some people there that you still count as friends but you haven't spoken to in awhile. All of those high school friends and old sorority sisters that you haven't connected with in years, what a great reason to reconnect and let them know what is new with you!!! Just be sure not to bombard your online contacts with status updates and impersonal messages that are perceived as spam about your direct sales business. This is not an effective way to utilize social media and it will only turn them off.
RELATIVES - Do you have any relatives, local or out of town who may be interested? Don't forget to include your spouse's relatives too when building your list.
ACTIVITIES - Are there people I have met in activities that I participate in who may enjoy hearing about your company or looking for a career change? Think about your community organizations, church and other social groups.
NEIGHBORS - Your neighborhood is a great place to start sharing the direct sales love. Pass out your catalogs or flyers letting them know that they have a new consultant in their neighborhood. It's also a great way to connect with a new neighbor that may have just moved in looking to meet other neighbors. Share with her the possibility of having a home party and invite the neighborhood over for a girls night out.
KIDS - If you have kids, I am sure you have met other parents through their activities, daycare, Mom's groups and play groups. I personally have met a lot of parents and teachers through my daughter's preschool and have turned into the "go-to" mom for orders. It's been such a amazing opportunity and I love it! I make sure I wear makeup for pick ups and drops off and always carry my business bag that has my company name embroidered on it.
When compiling your FRANKS Contact List, it is important to use Memory Joggers to get you started. Here are a few examples of memory joggers: Babysitter, Banker, Bridesmaid, Dentist, Doctor, Sorority Friend, BFF, Teacher, Gym, Co-Worker, Sister, Realtor, Unemployed, Stay At Home Mom, People Person, Popular, Needs More Money, Best Dressed, Strong Influence, Service Industry Worker, Enthusiastic. These are just a few sample memory jogger terms or adjectives to use when thinking of those individuals who would be amazing assets to your FRANKS Contact List.
As you create your list, remember to keep an open mind and do not pre-judge!! You never know what someone else is going through, what their dreams are or what their current financial situation is. You could be providing them with an amazing gift and they will be forever thankful for the opportunity.
Once you have your list, it's time to start contacting them. Sometimes people just need an idea presented to them, they may have never realized that what they had been searching for all this time was right in front of them. All they need is for you to ASK!
Once you have your list, it's time to start contacting them. Sometimes people just need an idea presented to them, they may have never realized that what they had been searching for all this time was right in front of them. All they need is for you to ASK!
Have a great day!
XOXO,
Karen
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